Celebrating 200 years of saving lives at sea

20/01/2024 - 09:19 in Lifestyle by Comunicati

Since inception in 2002, Bremont has consistently pushed boundaries, embracing the spirit of exploration and adventure through those ambassadors and partners that it works with, with its tagline, "Take It Further." This spirit is truly epitomised by the work of the Royal National Lifeboat Institution (RNLI), an iconic British institution with members who selflessly dedicate themselves to saving the lives of others at sea. Bremont is proud to join hands with the RNLI to commemorate their remarkable 200th anniversary in 2024, embarking on a noble journey – one that aligns seamlessly with both institution’s commitment to pushing limits and making a lasting impact.

Founded in 1824, the RNLI stands as a beacon of hope, providing a 24-hour lifeboat search and rescue service and seasonal lifeguard services across the UK and Ireland. From stormy nights to treacherous waters, they are there, pushing boundaries to save lives. Over its storied history, the RNLI has saved over 143,000 lives, earning a reputation as a vital force in maritime safety. When others step back, they step forward.

This partnership seeks to celebrate the RNLI's two centuries of unwavering dedication to saving lives at sea through the creation of a bespoke limited edition watch range, consisting of three models based on Bremont’s Supermarine  collection – an S500, S300 and SOLO-34, with only 200 pieces of each being made.

TAKE IT FURTHER
Bremont's roots are deeply embedded in British heritage, and we have always embodied a pioneering spirit. The tagline "Take It Further" isn't just a motto; it's a philosophy that drives us to explore new horizons in watchmaking. This collaboration with the RNLI exemplifies that ethos, as Bremont contributes to a cause that aligns with the brand's core values. A charitable contribution lies at the heart of this collaboration with Bremont committing to donating a percentage of proceeds from the sale of each limited edition watch directly to support the RNLI's life-saving work.

The result of the collaboration is three limited edition watches based on popular Bremont models —the S500, S300 and SOLO-34. Each model pays homage to the RNLI's legacy and incorporates bespoke details. The iconic RNLI branding on the dial and their motto “With Courage Nothing Is Impossible” on case back serves as a constant reminder of the life-saving mission that these timepieces support.

 

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