The unvealing event of the megayacht "Admiral 72 by Giorgio Armani" was held yesterday evening at The Italian Sea Group Headquarters, which celebrated the collaboration between the Admiral brand and the Giorgio Armani maison, a merger between the excellence of the two worlds of yachting and fashion.
Over 650 guests including shipowners, brokers, shareholders, authorities, VIPs and the press were welcomed in a unique atmosphere. The importance of the event was emphasised by the presence of Giorgio Armani and by the words of Giovanni Costantino, Founder and CEO of The Italian Sea Group who, passionately illustrating the Group's values, retraced the most significant moments in the Company's history and the genesis of the partnership with the iconic fashion house. A laser mapping show unveiled the layout of the mega yacht and introduced the fashion show of the Giorgio Armani spring/summer 2023 men's and women's collections, which concluded with the designer's traditional greeting.
An elegant set-up, curated by Giorgio Armani, was the setting for a private dinner signed by Chef Cerea, 3 Michelin stars, representative of the "Da Vittorio" restaurant, excellence in the Italian food and wine scene, and was accompanied by the live performance of the cover band Inspiration.