Groupe Beneteau: growth confirmed in the first quarter of 2026

05/05/2026 - 17:34 in Service by Beneteau

“ The first-quarter growth validates our strategy to promote innovation and accelerate launches of new models, which the Group aims to continue moving forward with at the same sustained pace this year. The increase in retail sales over the period reflects the success of the new models from 2025 with end clients in a challenging macroeconomic environment. 

Despite the marked slowdown in order intake since the beginning of the conflict in the Middle East, our order book is still at a solid level, enabling us to maintain the full-year outlook, subject to an improvement in the geopolitical situation by the end of the first half of this year ”, confirms Bruno Thivoyon, Groupe Beneteau Chief Executive Officer. 

In the first quarter of 2026, the Group’s revenues came to €169.5m, up 30.1%. This growth was recorded across all of the Group’s business segments. Retail sales to end clients improved by more than €20m compared with the first quarter of 2025, with an increase of over 10%, driven primarily by the Motor business. First-quarter revenues also benefited, for nearly €20m, from deliveries deferred from the fourth quarter of 2025 due to customs clearance timeframes in the United States. 

Sales growth across all business segments 

Revenues for the Sailing business increased by 18.6% at constant currency in the first quarter. This €10m increase in sales was balanced across the monohull and multihull segments, which both benefited from the success of the models launched in 2025, as well as the upturn in sales to charter professionals. Following the contraction observed throughout 2025, these sales increased by 22% in the first quarter, supported in particular by the rollout of a dedicated commercial organization. 

The Motor business recorded strong growth of 47.6% at constant currency (26% excluding the favorable impact of the abovementioned deferred deliveries, which mainly concerned this activity). This progress was driven by Europe, where sales on the Dayboating segments increased significantly. In the Motor Yachting segments, more moderate demand for premium models was accompanied by increased promotional intensity. However, these factors were offset during the quarter by the success of the new models launched in 2025 by the BENETEAU brand, as well as the successful renewal of access to the PRESTIGE brand. 

From a geographical perspective, North & Central America achieved strong growth of 115% at constant currency, including the impact of deferred deliveries from the fourth quarter of 2025. Excluding this impact, sales growth came to over 30% for this region.

E-LEKTRA MARINE launched and decarbonization ramping up

At the Multihull Show in La Grande-Motte, the Group announced the creation of E-LEKTRA MARINE, a joint venture with Fountaine Pajot, aimed at standardizing alternative propulsion and onboard energy management solutions for sailing yachts. This alliance brings together seven international monohull and multihull brands, representing nearly 60% of the market. Open to other industry players, this initiative will help accelerate the electrification of sailing boats, targeting an adoption rate of 10% to 15% by 2030 (see press release from April 22, 2026).

The creation of E-LEKTRA MARINE follows on from the Group’s first sales of boats fitted with 100% electric propulsion systems and the commercial rollout of 48V series hybrid systems as announced at the end of 2025. High-voltage hybrid solutions are already available on the LAGOON 55 and 60 models.

Alongside this, the Group is continuing to leverage other decarbonization initiatives. At the same show, the EXCESS brand announced the first multihull built using Elium recyclable resin, while the LAGOON brand presented a second model from its refit offering. 

Outlook 

Since the start of the conflict in the Middle East, in March, the Group has seen a marked slowdown in its order intake. However, the order book for deliveries over the year is still solid, up by nearly 10% at constant currency at end-April. This supports the strategy aimed at boosting demand through the accelerated launch of new models. Its rollout will continue in 2026, with plans to launch 24 new models.

On this basis, the Group is maintaining its outlook for significant sales growth over the full year, subject to an improvement in the situation in the Middle East before the end of the first half of the year, given the impact of the conflict on order intake levels. 

While it is still difficult to fully assess the effects of the conflict in the Middle East, the Group is already putting in place the measures needed to turn around its operating margins. 

Copyright © 2022 Pressmare All Rights Reserved