Luxury Projects Unveils the Design of the Newly Launched 120' MY Attitude
Luxury Projects Unveils the Interior Design of the Newly Launched Motor Yacht Attitude, the unit n.14 of the successful Amer 120’ series built by Permare. With Exteriors penned by Andrea Ramasco and waterline by Massimo Verne, the yacht is presently under completion at the Seven Star facilities near Pisa, Italy.
Renowned design firm Luxury Projects today announced the official unveiling of the design of the MY Attitude, an exquisite new addition to the world of luxury yachts, embodying the perfect fusion of innovative and bespoke design, high-end craftsmanship, and state of the art technology.
In the words of Laura Pomponi, founder of Luxury Projects: “As the designers of Attitude, our vision was to create a yacht that not only reflects elegance and sophistication but also embodies the spirit of conviviality and hospitality of the Owners. This project is a testament to our commitment to create a design entirely built around the clients and their dreams. In this specific instance the client's exceptional vision, impeccable taste, and keen eye for colour and detail allowed us to fully realize the potential of this project”.
Design Highlights
Luxurious Interiors: The design is a holistic integration of technical elements (lighting, climate control, entertainment systems) with every detail enhancing the spatial luminosity.
Strikingly, the ceiling design features continuous planks flowing from ceiling to walls, incorporating lighting fixtures while concealing structural elements. The interplay of recessed and direct lighting creates a dynamic fusion of light and shadow, adding depth and harmony. Together with the in-house light design for the whole yacht, Luxury Projects has designed and engineered the sleekly engineered dining chandelier.
The meticulous ceiling design is echoed in the guest cabins on the lower deck, where a striking rhombus pattern, crafted from Sicis vetrite, distinguishes each cabin with its own unique colour palette. Custom rugs designed by Luxury Projects and made by OT - Oliver Treutlein will complement the heat-treated oak parquet flooring.
Exteriors and Fly bridge: To enhance the incredibly generous spaces for a yacht of this size, completely customized solutions have been designed. For instance, the multifunctional bar counter with a barbecue, cooking area, and bar area is fully retractable and can be transformed into a DJ console. Another example is the large C-shaped sofa in front, which optimizes service in the lounge area. Great attention has also been given to the dining area and the panoramic sunbed area at the stern.
Sustainability: In keeping with our commitment to sustainability, the interior design of this motor yacht includes a large percentage of eco-sustainable and renewable materials. Specifically, Sicis glass largely replaces marble, which is only found in the owner's cabin, and serves as a distinctive feature of the boat's design. The Sicis glass panels on board come in various colour shades: from orange and ochre tones to pink and blue. Consistently, all the leather on board is eco-friendly, used alongside fabric coverings and a special wallpaper printed on marble powder recycled from stone processing.
“We believe that luxury and sustainability can coexist. MY Attitude is not only a vessel of beauty but also an example of more responsible yachting.”
A Commitment to Excellence
"At Luxury Projects we believe that each yacht we create tells a story. With MY Attitude we aim to inspire a sense of joy and hospitality, encouraging our clients to embark on memorable journeys with friends. This yacht is not just a vessel; it is a lifestyle, a platform for unforgettable experiences at sea".
