Azimut strengthens presence in Spain with strategic partnerships

The Spanish market for Azimut continues to grow thanks to the historic collaboration with Marina Estrella and the new agreement between Bates Wharf and the Spanish MXG Yachts that targets English owners in Spain.

Strategically reinforcing its presence in the region, Azimut announces the opening of two Grande Boutiques, one in Palma de Mallorca and the other in Madrid.

Azimut, world leader in the production of yachts from 13 to 44 meters, continues to consolidate its presence in the Spanish market, strengthening its position as a point of reference for customers who are looking for new and cutting-edge solutions through the growth of its network of partners and dedicated services.

For more than ten years, the main reference for Spanish owners has been Marina Estrella, the exclusive Azimut dealer in Spain. This partnership, based on a common strategy and shared values, has allowed Azimut to become a synonym for excellence in the yachting sector. Marina Estrella, with its deep knowledge of the local market, represents a fundamental pillar in the Shipyard's expansion strategy and consolidation in Spain.

Among the most recent developments, a new strategic collaboration has begun between Bates Wharf – official dealer of Azimut Yachts in the United Kingdom – and MXG Yachts – a Spanish broker with over 37 years of experience in yacht sales, brokerage and after-sales service. This partnership, aimed at offering a service dedicated to English owners in Spain, underlines Azimut's commitment to providing continuous assistance in one of its most relevant markets. With the professionalism and combined experience of Bates Wharf and MXG Yachts, owners will be able to count on excellent coverage and personalized services along the Spanish coast.

Azimut Grande Boutique
As part of its expansion strategy in Spain, Azimut has inaugurated two new offices: the Grande Boutique in Palma de Mallorca’s Puerto Portals and the Grande Boutique in Madrid. These exclusive locations are dedicated to offering personal service to owners of the Grande Series, the line of yachts from 26 to 44 meters, ensuring continuous support to meet their needs.

The Grande Boutique in Puerto Portals attracts a growing clientele that is increasingly interested in purchasing large yachts, in one of the regions that has become a reference hub for international yachting. The Madrid Boutique, strategically located in the Spanish capital, aims to ensure careful attention to the demanding local owners by assisting them in the various phases of the purchase and post-sale process of the Grande Series. The Azimut Grande collection is experiencing a wave of great fortune in Spain. The recent delivery of a Grande Trideck in the Balearics and of a Grande 27M in collaboration with Marina Estrella are testaments to this success.

Enrico Chiaussa, Azimut Chief Commercial Officer EMEA – APAC, comments: “The Spanish market is strategically important for us, both for the Spanish and international owners that we have been serving for over a decade with the precious support of Marina Estrella, as well as the numerous English owners established in Spain. Thanks to the recent agreement between Bates Wharf and MXG Yachts, we are now able to offer even more complete and dedicated support to this key market segment.”