Nanni signs a new partnership with Allpa to develop pleasure market in the Netherlands and Germany

About Allpa

By the time it was founded in 1971, Allpa had established itself as a leading European player in the watersports trade.

What started as a focus on the sale of sailboats and powerboats quickly evolved, thanks to the concurrent sale of parts, leading to an undiscovered synergy effect. This extraordinary growth in the parts department eventually resulted in discontinuing the sale of yachts, allowing Allpa to fully concentrate on offering high-quality marine equipment and accessories.

At Allpa, now a specialist in marine equipment, excellence in service is essential, and relevant advice is at the heart of his mission in Nijmegen. Whether you are an experienced motorsport enthusiast or just starting in watersports, Allpa is here to provide the best products and expertise to optimize your experience at sea.

Allpa consists of two entities: Allpa BV in the Netherlands and Allpa GmbH Technik fürs Boot in Germany. Together, they represent an established name in the industry, driven by a passion for watersports and a commitment to excellence. Explore the extensive range of high-quality marine equipment accessories they offer, and trust Allpa for all your watersports needs.

Mercator Marine Group: Allied in quality.

In 2021, Allpa Marine Equipment from the Netherlands and Germany was acquired, followed by the acquisition of Combi Noord in 2022 and, in 2023, the acquisition of Technautic and Technik fürs Boot. These four wholesalers play a crucial role in supplying technical-nautical products to companies in the water sports sector through an extensive catalog and webshop. Together the wholesalers supply more than 65,000 products from stock.

New distribution and product areas

Thanks to this new partnership, we are delighted to announce the expansion of our distribution zones and the introduction of our products in these areas. The aim of this new partnership is to develop marine leisure market in those aeras. In Germany, our comprehensive range of motors and generators meets the varied needs of professionals and enthusiasts looking for reliable, long-lasting performance.

“We are excited to announce that we can add the Nanni leisure product portfolio to our range in Germany. This cooperation will enable us to service our OEM clients and the region with delivery and after-sales of a complete range of marine solutions.

 We do believe that the blend of our strengths will bring significant added value. The sales power, existing network and full product range of Allpa combined with the comprehensive range of propulsion engines and energy solutions will fulfill the demand of main regional players in their wish for one-stop shop and excellence service”. Jarno Berkhof – CEO of Allpa.

In the Netherlands, yachting engines, 700-1200hp common rail, are offered, renowned for their power density and efficiency. In addition, generators for yachts & superyacht segments, with Soundless versions of the Q4500 and Q6800 ranges, are entering the market. These innovative models, designed for extremely quiet operation, guarantee a premium experience, ideal for the most demanding environments.

A new strategic partnership for Nanni

As part of its development, Nanni has joined forces with Allpa to strengthen its presence in two key markets: Germany and the Netherlands. These regions, renowned for their strong marine equipment activity and industrial dynamism, offer considerable potential for the brand. Thanks to this collaboration, Nanni intends to become a key player with OEMs (Original Equipment Manufacturers) in these strategic areas.

This partnership is based on clear objectives and solid strategic points that promise to bring real added value to players in the sector. As a specialist distributor of marine equipment, Allpa has a solid foothold and well-established reputation in these markets. Its extensive network and in-depth knowledge of local needs are major assets in accelerating the penetration of Nanni engines market.

The partnership is further strengthened by the synergy between Allpa equipment and Nanni engines. This complementarity makes it possible to offer customers complete and coherent solutions, adapted to their specific needs. By combining the innovation and quality of Nanni products with Allpa's expertise, this development offers a unique opportunity to meet expectations and boost competitiveness in these markets.

A development which illustrates a shared determination to innovate and meet the requirements of the German and Netherlands markets, while consolidating a leading position in the marine equipment sector.

“This partnership is strategical to enlarge our offer to the central Europe leisure marine industry. Nanni is providing today a wide offer of products going from boating, sailing, up to yachts and superyachts engines and power generators. Partnering with Allpa means fulfill the all-engine room equipment systems: this synergy, allows booth companies to offer a full package, matching on boat builders needs. “Gregorio Passani CBO of Nanni Group.