
Global Maritime Organizations Unite to Accelerate Electrification
Four leading maritime associations have jointly launched the Global Alliance for Maritime Electrification (GAME), a coalition of nonprofit organizations dedicated to accelerating the electrification of maritime transportation. With an initial focus on inland, nearshore, and commercial vessels, GAME brings together global expertise to advance zero-emission solutions through coordinated research, policy advocacy, and industry collaboration.
The partners announced the new alliance at the Electric & Hybrid Marine World Expo in Amsterdam. The four founding members, IEMA – International Electric Marine Association, ZESTAs – Zero Emission Ship Technology Association, MBF – Maritime Battery Forum, and EOPSA – European Onshore Power Supply Association, collectively represent more than 250 member organizations around the world.
The GAME alliance comes at a time of rising climate urgency and mounting scrutiny of maritime emissions. While impacts from major ports, cruise ships, and ocean shipping capture headlines, most vessels on the water today are small to midsize craft operating close to shore, many of which are ideal candidates for electrification.
“We see tremendous potential to fast-track zero-emission solutions for the world’s workboats, ferries, and passenger vessels,” said Adria Jover, President of IEMA. “By aligning our strategies, GAME members will amplify each other’s voices, reduce redundancy, and better serve this industry transition.”
Electrification is backed by proven technology and is the most immediate, scalable path to reducing emissions, health impacts from air pollution, and environmental impacts from ships and port operations. However, policy fragmentation, infrastructure gaps, and underfunded R&D efforts continue to stall momentum.
“There is no room for risk. Electrification is key: zero GHGs, zero pollution, zero harm to planet,” stated Madadh MacLaine, Secretary-General of ZESTAs.