AIATA returns to the Bosphorus Boat Show In Water 2026

AIATA, the boat brand developed by Anadolu Motor and part of the Anadolu Group portfolio, will take part in the Bosphorus Boat Show In Water 2026, scheduled to take place from 17 to 25 October at Ataköy Marina in Istanbul. As Türkiye's premier in-water boat show, the event offers visitors the unique opportunity not only to discover new products on the dock but also to experience boats where they are designed to perform: on the water. AIATA will showcase three models from its growing range: the Wayfinder 38, Sunfinder 38 and the recently introduced Wayfinder 50.

As Türkiye's leading in-water boating event, the Bosphorus Boat Show holds particular significance for AIATA. While the brand continues to strengthen its presence in key international markets and expand its dealer network abroad, the exhibition remains an important opportunity to connect with the domestic boating community and contribute to one of the industry's most important annual gatherings.

Less than two years after its international debut, AIATA has rapidly established itself as one of the most closely watched new entrants in the boating sector. Backed by the industrial strength and long-term vision of Anadolu Group, the company continues to execute the roadmap outlined at launch, steadily expanding its product portfolio and international dealer network while strengthening its position in the global marketplace.

Central to this journey is AIATA's "SUV of the Seas" philosophy. Just as modern SUVs combine comfort, practicality, safety and performance into a single package, AIATA boats are designed to offer the same balance on the water. Across the range, owners benefit from generous onboard volumes, safe circulation, strong seakeeping characteristics and class-leading versatility without sacrificing performance.

This philosophy is particularly evident in the way AIATA utilizes space. Thanks to their wide bows, carefully optimized layouts and efficient hull architecture, AIATA models deliver significantly more usable onboard volume than many comparable boats in the same size category. One of the brand's signature features is the expansive bow lounge, which functions as a true second social cockpit rather than simply a sunbathing area. Together with the aft cockpit, it effectively creates two separate outdoor living spaces, offering a level of comfort and livability more commonly associated with considerably larger yachts.

Visitors to the show will be able to experience firsthand the two complementary pillars of the AIATA portfolio. The Wayfinder family has been developed around versatility, protection and year-round usability, while the Sunfinder range embraces a more open-air, lifestyle-oriented approach to boating. Together, they represent two interpretations of the same underlying concept: creating boats that seamlessly combine space, functionality and performance.

Among the models on display, the Wayfinder 50 will take center stage as the latest addition to the range. Designed by renowned Finnish designer Jarkko Jämsén, the model extends the core principles that have defined AIATA since its inception, offering generous interior and exterior spaces, high levels of comfort and the practical versatility that characterizes the entire portfolio.

"Participating in the Bosphorus Boat Show is particularly meaningful for us," said Hakan Kefoğlu, General Manager of Anadolu Motor. "AIATA was born in Türkiye, and while our ambitions are international, we believe it is important to actively support the development of our local boating industry. As the country's leading in-water event, the Bosphorus Boat Show provides the ideal opportunity for visitors to experience our boats where they belong: on the water. It also allows us to showcase the progress AIATA has achieved in a remarkably short period of time and to engage directly with customers, partners and boating enthusiasts from across the region."