TISG and Behnemar at Abu Dhabi International Boat Show 2024
The Italian Sea Group, in partnership with Behnemar Yachting Consultancy, is pleased to announce its participation in the fifth edition of the Abu Dhabi International Boat Show (ADIBS) 2024, a networking display taking place from November 21 to 24 at the significant Abu Dhabi National Exhibition Centre (ADNEC). During the event, The Italian Sea Group will show the Tecnomar for Lamborghini 63 motor yacht for the first time in the Middle East in its recognisable Verde Gea colour. This symbol of exclusivity and performance combines the elegance and power of Automobili Lamborghini design with the craftsmanship quality of the Tecnomar brand. ADIBS 2024 marks a significant milestone for The Italian Sea Group, which, in line with its strategic development plan, is expanding and strengthening its presence in the Middle East and North Africa (MENA) region, also thanks to the partnership signed earlier this year with Behnemar Yachting Consultancy as an Authorized Sales Agency to reinforce its position in the area.
The elegant Behnemar | The Italian Sea Group area, located in the central location of the event, will display the most significant models from the fleets of Admiral, Tecnomar, and Perini Navi, in addition to the Tecnomar for Lamborghini 63 moored nearby. "Our participation at this event alongside Behnemar is a crucial step in our expansion strategy in the MENA region, as well as an opportunity to connect with a selective audience aligned with our values of luxury and innovation," commented Giovanni Costantino, Founder & CEO of The Italian Sea Group. "The Tecnomar for Lamborghini 63 yacht in the Verde Gea colour, exhibited for the first time in the Middle East, will be the example and symbol of our commitment to innovation and excellence"
