ZAR mini strengthens its U.S. presence with Inflatable Boat Pro as new importer

Tenders & Toys

08/10/2026 - 18:37
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ZAR mini is strengthening its presence in the U.S. market through a new distribution structure. The European inflatable boat and RIB brand of MS Marine GmbH has appointed Inflatable Boat Pro as its importer for the United States, building on an established relationship between the two companies. The move has led to the creation of ZAR Mini Boats USA, which has been handling U.S. orders since September 1, 2026. The new operation will serve as the central point of contact for dealers and customers and will work closely with MS Marine on sales, distribution, product availability and the continued development of the brand in the United States.

The move reflects ZAR mini’s intention to establish a more structured local presence, going beyond the traditional role of an importer. One of the stated objectives is to expand the dealer network by bringing new operators alongside those already active in the country. ZAR mini and ZAR Mini Boats USA are already seeking marine retailers interested in adding the brand’s products to their portfolios. The choice of Inflatable Boat Pro also builds on a long-standing relationship: the Fort Lauderdale-based company, led by Jeff Rodgers, has been operating for more than 15 years in the sales and service of inflatable boats, yacht tenders and high-performance RIBs. It was ZAR mini’s first dealer in the United States and, according to the company, is currently the top-selling dealer within its U.S. network.

“We have known Jeff and worked with him for many years, so there is already a strong relationship and a good understanding of the ZAR mini brand,” said Milan Sterk, Managing Partner of MS Marine GmbH. “With Inflatable Boat Pro, we want to strengthen our presence in the United States and continue building a reliable dealer network that gives customers better access to our boats and local support.”

The cooperation will also extend to product development. Rodgers has indicated that the two companies will work on new solutions, including new models developed with the specific requirements of the U.S. market in mind. This will be accompanied by a new marketing push aimed both at the retail sector and at expanding the distribution network. For ZAR mini, whose range includes inflatable boats, aluminium RIBs and tenders for recreational boating, the new U.S. organisation therefore represents another step in the brand’s international development, combining a stronger local presence, expansion of the dealer network and an offering increasingly tailored to the characteristics of the American market.

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